Keyword is the most important
thing in SEO. I hope you already know that when it comes to SEO everything
depends on "keyword". Just a small recap of what we’ve learned from
the previous sessions...We learned how search engine works, remember we put in
a word related to our query in the input box of a search engine and in return
we get the results. Now we’ve told you before that the word we put in the input
box of a search engine is called “keyword”. Anything we put in the input box,
from a letter like “a” to the largest word that exist in the world and even a
combination of few words is a keyword. A bit confusing, right! Well let’s take
out the confusion part from you and make it really easy and interesting.http://www.nihrd.org/
How can “a” or combination of few
words could be a keyword?
When we put in a word in the
search engine input box, in terms of SEO we call that a keyword. Well let’s see
if you’re looking for a way to get to Chittagong from Dhaka by train, what will
be the search term in a search engine? I mean how you will look for the answer
in the search engine or how you’ll write your query? Most probably you’ll write
something like
“How to travel to Dhaka to
Chittagong by train?”
Or anything that could come in
your mind. If I am right then let’s assume that you put in these words in the
search engine to get the answer. It’s a sentence we’ve put in but when we are
doing SEO it is not a sentence; it’s a keyword to be more specific we call this
a long tail keyword.
I hope you get the idea. We’ll
discuss a lot in detail in here about keywords and if you become an SEO
Professional then you’ll have to work with this for the rest of your life. Make
up your mind for this one.
Keywords are actually the most
important and major factor that determines your success in online business.
Just imagine that you’ve a very nice looking and well equipped website that can
be very helpful to visitors but you didn’t care about the keyword research and
didn’t optimize your site with relevant high search volume keywords; then most
likely you’re losing a large portion of visitors that could be yours. And
losing visitor means losing business. That’s why every webmaster is very
concerned about keyword research and no one wants to lose business.
Before starting any web business
keyword research is the thing that needs to be done correctly. And there are a
lot of ways to research the keywords that you’re going after or optimizing for.
Now that we understand how
important it is, let’s learn how to find good keyword for websites.
How and where to do keyword
research?
There’s a lot of places online
that you could start researching keywords. Mostly we’ve to use some sort of
tools for this. These tools mines data from their own database and returns the
best result to suit your needs. These tools called keyword suggestion tool or
keyword research tools.http://www.nihrd.org/
Why we need these tools?
There’s more than 6 billion
people in the world; every single person has different taste, different passion
and different mind. And you’re only one so how you’re going to know that the
word you put in the input box is the only word that people look for that same
query? Well you can’t and commonly there are many other words that could be used
to perform the same search. To a solution to this problem people invented these
tools that could help us doing our research and find the winning keyword for
your web business.
Just imagine that someone is
looking for some information on “Bookmarking” (bookmarking is an online
place to keep all your favorite sites or blog in a single location, something
like a personal directory of web addresses).
So how you’re going to search? Let’s
see how many words we could find that people could use to search for this
term......
- Bookmarking
- book marking
- bookmarkings
- bookmarking sites
- bookmarking websites
- what is bookmarking?
- how to do bookmarking?
- how to do dofollow bookmarking?
- ways to do bookmarking.
- how can I do bookmarking?
- what is a social bookmarking?
- online bookmarking
- free bookmarking
- best bookmarking
- popular bookmarking
.............etc. And trust me I
did not take help from any suggestion tools but still I could think of this
much of words that could be used to search for the word “bookmarking”. And I
can get some more; how many different words could be used by another 6 billion
people!
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